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This page outlines the essential concepts required for planning WATERBOMB to fit the local market. Please pay close attention to the details regarding "WATERBOMB TIME," the core program of the event.

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1. Text Tone & Manner

Waterbomb’s official channels and promotional materials are more than just information hubs; the text itself must be part of a thrilling experience that raises the audience's heart rate. Please maintain the following three pillars:

1. A Trendy & Cool Friend

• Avoid stiff, corporate, or overly polite language. Use a bold, friendly tone as if a "hip friend" who leads the party scene is speaking.
• Key Point: Don't say "Please come to our event." Say, "If you miss this crazy party, it's your loss" (Trigger FOMO).

2. Explosive Tension & Vitality

• The reader should feel the bass and the splash of water guns just by reading. Use powerful verbs, vivid descriptions, and active emojis (💦, 🔥, 🔫, 🌊).
• Key Point: Focus on words that stimulate adrenaline (e.g., Electrifying, Exploding, Wild Heat, Epic, Unforgettable).

3. SNS Optimized Short-Copy

• Visuals (photos/videos) are the main characters. Keep text short—capture attention with 2–3 powerful "hooking" lines that stop the scroll.

Copywriting Templates

A. Teasing

❌ Bad: Tickets for Waterbomb are now on sale. We look forward to your interest. ⭕ Good: Ready to get wet? Ticket is OPEN! 🔫💦 **⭕ Good: Can’t wait 🔥 The hottest festival of the year is coming!

B. Event Recap

❌ Bad: Yesterday's event in Busan ended successfully. Thank you. ⭕ Good: The energy was unreal! WATERBOMB BUSAN was on fire! 🔥🔥 Let’s keep this vibe going tomorrow! **⭕ Good: Pure refreshment at WATERBOMB! 🌊 Same energy tomorrow, let’s go!

C. Signature Phrase

• It‘s WATERBOMB TIME! 🔫

2. WATERBOMB Timetable Structure